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Building a reputation can take a lifetime, but it can be lost in an instant.

In today’s global marketplace, a corporate brand must position and define its reputation by integrity, leadership and trust. Sterling works with a range of businesses – from SMEs, multi-national enterprises, listed companies to financial institutions – to advise them on their positioning and capital markets communications, covering business profiling, regulatory, merger and acquisition, investor relations, IPO and crisis communication capabilities. By combining our media and public relation expertise, we are also experts in developing thought-leadership campaigns for individual entrepreneurs to C-level spokespersons. We ensure strong relationships are built between our clients and their stakeholders whether they are investors, shareholders, analysts, employees, government bodies, individual communities, the media or community.

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Litigation Communication

We have a specialist team of international reputed solicitors with a range of expertise areas who ensure internal and external communications reflect the legal processes. The team provides advice on the best way to manage media relations for clients involved in litigation and how to implement that advice.

Mergers & Acquisition

Successful transactions require well-planned communications that favourably position a deal and build trust with a range of company stakeholders, whether the transaction is a friendly M&A, joint venture partnership, divestitures or unsolicited offers.

Reputation Management

Key to effective issue management is pro-activity and to formulate a pre-crisis strategy covering media relations to 24/7 crisis handling that can quickly be executed to facilitate damage limitation. Ensuring an organisation’s reputation, sales, investor confidence and their very existence remain intact & untarnished.

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Employee Engagement & Change Management

Employee engagement helps to accelerate productivity, develop morale, and drive innovation. Through robust research methods, we can support clients to gain insight into how engaged employees really are to a company as they listen to their people. We also have experience in managing employee engagement programmes at times of complex change.

Thought Leadership

Using “public relations” in its full force, we excel in positioning businesses and C-level spokespersons as thought-leaders, securing impactful awareness for all facets of a business in the right mediums, whether this is an opinion piece in a national paper or a speaker conference at a forum.

Investor Relations

Sterling has built a reputation for advising our clients on capital markets communication strategies covering financial media outreach, financial calendar management, corporate branding initiatives and ongoing investor relations targeting. We leverage our relationships with the financial community – media and beyond – to effectively build and establish our client’s profile.

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